1. Introduction
Welcome to Natural धूड™ (operated as Natural Dhood, "we", "us", or "our"). We respect the trust you place in us when sharing your personal information. This Privacy Policy explains what data we collect, how it is processed and protected, and your statutory rights under the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act (DPDPA), 2023 of India.
2. Information We Collect
We only collect information necessary to provide you with an authentic, seamless shopping ritual:
- Contact & Identity Details: Full name, email address, contact phone number, and delivery addresses provided during checkout or account creation.
- Order & Transaction History: Records of products purchased, order values, delivery dates, and transactional metadata.🔒 Payment Security Guarantee: We do not store complete credit card numbers, debit card PINs, or net banking passwords; all payments are processed through secure, RBI-authorized payment gateways (Cashfree / Razorpay).
- Communication Records: Messages, reviews, inquiries, or feedback submitted through our contact forms, email, or customer support channels.
- Technical & Usage Information: IP address, device type, browser specifications, and browsing patterns on our storefront via standard web cookies to ensure smooth session state and cart persistence.
3. How We Use Your Information
We use your information strictly for legitimate commercial and customer care purposes:
📦 Order Fulfillment
Processing orders, packaging products, generating shipping labels, and managing doorstep delivery across India.
🔔 Delivery Updates
Dispatch notifications, live tracking URLs, and delivery confirmations sent via SMS, WhatsApp, or email.
🌿 Customer Care
Assisting with product inquiries, managing return or replacement requests, and answering questions about skin rituals.
🛡️ Security & Compliance
Preventing fraudulent transactions, maintaining financial records, and complying with applicable Indian regulations.
4. Information Sharing & Third Parties
We never sell, rent, or trade your personal data. Information is shared exclusively with verified service providers who operate under strict non-disclosure and security covenants:
- Logistics Partners: Integrated shipping platforms such as Shiprocket and reputable courier partners (e.g. Delhivery, BlueDart, DTDC) to deliver packages directly to your doorstep.
- Payment Processors: PCI-DSS compliant payment gateways (Cashfree Payments) to authorize and execute secure digital transactions.
- Cloud & Database Infrastructure: Supabase cloud infrastructure implementing rigorous encryption and row-level access security.
- Legal Authorities: Only when required by law, subpoena, or statutory order under the jurisdiction of Indian courts.
5. Data Protection & Security
We implement industry-standard 256-bit SSL encryption across all storefront pages, secure database authentication policies, and regular security reviews to protect your data against unauthorized access, alteration, disclosure, or destruction.
6. Your Statutory Rights
Under Indian privacy regulations (DPDPA 2023 & IT Act 2000), you have the right to:
Request a copy of the personal information we hold about you.
Request rectification of inaccurate or outdated details.
Request deletion or erasure of your customer account and associated personal data.
Opt out of non-essential promotional messages at any time.
Exercise Your Rights Instantly
You can download your data, update details, or manage preferences directly in your account.
7. Grievance Officer & Contact
In accordance with the Information Technology Act, 2000 and rules made thereunder, the name and contact details of the Grievance Officer are:
Grievance Officer: Customer Relations Team
Email: naturaldhood@gmail.com
Operating Entity: Natural Dhood / Natural धूड™
Location: Surat / New Delhi, Bharat